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Club News

READ | MATCHDAY INFORMATION V MILLWALL

29 March 2024

Club News

READ | MATCHDAY INFORMATION V MILLWALL

29 March 2024

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Rotherham United have provided the below matchday guide for the Easter Monday hosting of Millwall in the Sky Bet Championship.

We would like to once again encourage supporters who are attending this fixture to arrive in plenty of time ahead of the 3pm kick-off.

Having issued a similar message through the campaign – which yielded a more positive outcome with supporters entering the turnstiles with greater ease – we are once again asking that fans arrive at AESSEAL New York Stadium in plenty of time and familiarise themselves with the new ticket scanning process at the stadium.

We would like to remind 2022/23 season ticket holders who have purchased again with us this year, that last season’s ticket card WILL work at the turnstiles as previously communicated.

The only people who need new season ticket cards will be those who have either changed categories or moved seats for the 2023/24 season.

For those who are not yet familiar with the new turnstile access control system, we have produced the below video tutorial, which we hope will be hopeful to supporters prior to their arrival at the stadium.

Rotherham United would like to make both home and visiting supporters aware of the exit strategy which will be deployed following the fixture between the Millers and Millwall at AESSEAL New York Stadium.

A barrier plan will be used following the full-time whistle in an attempt to keep home and away supporters safe as they leave AESSEAL New York Stadium.

Home supporters will exit the stadium grounds via Don Street.

Millwall fans will leave AESSEAL New York Stadium via New York Way.

Supporters who are collecting tickets for the match can do so from the following locations. All tickets will be kept in the Red and White Shop until 1:30pm at which point they will be sent to the following turnstiles:

  • Any tickets purchased in the Eric Twigg Pukka Pie West Stand - Turnstile 8
  • Any tickets purchased for the KCM Recycling North Stand - Turnstile 11
  • Any tickets purchased in the Ben Bennett Family East Stand or the South East Corner - Turnstile 15

As we continue to work towards speeding up food and drink services on matchdays, our catering partners at Elior UK would like to once again encourage card payments on the concourse kiosks.

While cash will still be accepted, we would like to take this opportunity to encourage fans to use card payments which remains the quickest and most convenient way to pay on a matchday.

Having noted feedback from supporters about queuing times and whilst continuing to work closely with Elior UK, we remain committed to achieving the best supporter experience possible at AESSEAL New York Stadium.

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Millers reiterate support for Love Football. Protect The Game. Initiative 

Rotherham United would like to once again remind supporters that the club can and will be sanctioned for any instances of anti-social behaviour or pitch encroachment.

We would like to reiterate that the football club operates a ZERO tolerance policy towards all forms of anti-social behaviour and anyone found guilty of such offences at any time will face a ban and police action.

The football club, of course, remain firmly of the belief that the actions of a small group of individuals absolutely do not represent the majority of our fan base, who we would like to thank for always behaving impeccably when following the club home and away.

However, we must stress the potential consequences of anti-social behaviour. Clubs throughout the pyramid have again been contacted and reminded by the football authorities that any incidents will result in the club being sanctioned with financial penalties or potentially worse.

It goes without saying that as a club and a fanbase, we want to do everything in our power to ensure we avoid facing sanctions of this nature, at all costs.

For the 2023/24 campaign, English football authorities have introduced a series of measures to help improve the behaviour of not just supporters, but managers, players and coaches across the professional, National League system and grassroots games, as well as addressing the issue of football tragedy abuse.

New policies, procedures, and regulations will come into force from the start of the 2023/24 season, to address unacceptable conduct on the pitch, on the side-lines and in the stands, to ensure that the actions of the minority do not spoil the game for all. This builds on the work carried out throughout last season to combat dangerous and illegal fan behaviour, supported by the ‘Love Football. Protect the Game’ football-wide campaign.

The robust and collective approach which has been taken by clubs across the whole pyramid reflects just how seriously we all view this issue and the severity of the risks that come with it. The pitch must remain safe for players, managers and match officials, just as the stands should be safe for supporters.

Once again, we would like to thanks the thousands of Rotherham United who represent our town and badge in line with our core principles and values. We look forward to seeing you all for the new campaign.