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READ | UPCOMING FESTIVE FIXTURES AGAINST BORO, SUNDERLAND AND BLACKBURN AVAILABLE TO WATCH ON iFOLLOW MILLERS

28 December 2023

Commercial

READ | UPCOMING FESTIVE FIXTURES AGAINST BORO, SUNDERLAND AND BLACKBURN AVAILABLE TO WATCH ON iFOLLOW MILLERS

28 December 2023

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Rotherham United supporters who are unable to make our festive fixtures against Middlesbrough, Sunderland and Blackburn Rovers can ensure that they don’t miss a minute of the action by purchasing an iFollow Millers video match pass.

With the home games against Boro on Boxing Day and Sunderland on Friday 29th December headed for sell-outs, the decision has been taken by the club – in line with EFL regulations – to stream the matches on iFollow Millers both on UK shores and overseas.

The club still feels it important to prioritise getting people into the ground to support the team in-person where possible, but with the two festive home fixtures looking to be played in front of near-capacity crowds at AESSEAL New York Stadium, we are also conscious of striking a balance that ensures that as many people can watch the match as possible through official channels.

Our hosts at Blackburn Rovers on New Years’ Day have made the same decision, meaning that Millers supporters unable to travel over the Pennines will be able to watch the match from the comfort of their living rooms as Leam Richardson’s side kick off their 2024 action on the road.

We would like to remind supporters that iFollow Millers match pass sales greatly benefit the club in terms of revenue, with a near-80 percent of the £10 pass coming back to Rotherham United.

Not only are unofficial streams illegal, they also deny the club the income streams associated with the iFollow Millers product, which, over the course of a season significantly contributes to the commercial revenue generated at Rotherham United.

As always, we will be bringing you exclusive club commentary from all of the above Millers fixtures and endeavouring to facilitate any players not involved on matchday becoming co-commentators where possible – having already had the likes of Grant Hall, Sam Clucas and Cohen Bramall join us on air so far this season.

 


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