Sky Bet Championship football return to the AESSEAL New York Stadium this Saturday, when the Millers host Blackburn Rovers for a 3pm kick off. Ahead of the game, we’ve put together the below matchday guide.
Rotherham United would like to make both home and visiting supporters aware of the exit strategy which will be deployed following Saturday’s clash with Blackburn Rovers at AESSEAL New York Stadium.
A barrier plan will be used following the full-time whistle in an attempt to keep home and away supporters safe as they leave AESSEAL New York Stadium.
Home supporters will exit the stadium grounds via Don Street.
Blackburn Rovers fans will leave AESSEAL New York Stadium via New York Way.
We would like to once again encourage supporters who are attending this fixture to arrive in plenty of time ahead of the 3pm kick-off.
Having issued a similar message through the campaign – which yielded a more positive outcome with supporters entering the turnstiles with greater ease – we are once again asking that fans arrive at AESSEAL New York Stadium in plenty of time and familiarise themselves with the new ticket scanning process at the stadium.
We would like to remind 2021/22 season ticket holders who have purchased again with us this year, that last season’s ticket card WILL work at the turnstiles as previously communicated.
The only people who need new season ticket cards will be those who have either changed categories or moved seats for the 2023/24 season.
For those who are not yet familiar with the new turnstile access control system, we have produced the below video tutorial, which we hope will be hopeful to supporters prior to their arrival at the stadium.
🎫| A reminder of the changes to the ticket scanning process ahead of the 2021/22 campaign.
— Rotherham United (@OfficialRUFC) August 7, 2021
Watch our tutorial video, here. ⬇️#rufc | #ForeverTogetherForeverProud pic.twitter.com/RMOJQHRpkb
Supporters who are collecting tickets for the match can do so from the following locations. All tickets will be kept in the Red and White Shop until 1:30pm at which point they will be sent to the following turnstiles:
- Any tickets purchased in the Eric Twigg Pukka Pie West Stand - Turnstile 8
- Any tickets purchased for the KCM Recycling North Stand - Turnstile 11
- Any tickets purchased in the Ben Bennett Family East Stand or the South East Corner - Turnstile 15
As we continue to work towards speeding up food and drink services on matchdays, our catering partners at Elior UK would like to once again encourage card payments on the concourse kiosks.
While cash will still be accepted, we would like to take this opportunity to encourage fans to use card payments which remains the quickest and most convenient way to pay on a matchday.
Having noted feedback from supporters about queuing times and whilst continuing to work closely with Elior UK, we remain committed to achieving the best supporter experience possible at AESSEAL New York Stadium.
Millers reiterate support for Love Football. Protect The Game. Initiative
Rotherham United would like to once again remind supporters that the club can and will be sanctioned for any instances of anti-social behaviour or pitch encroachment.
We would like to reiterate that the football club operates a ZERO tolerance policy towards all forms of anti-social behaviour and anyone found guilty of such offences at any time will face a ban and police action.
The football club, of course, remain firmly of the belief that the actions of a small group of individuals absolutely do not represent the majority of our fan base, who we would like to thank for always behaving impeccably when following the club home and away.
However, we must stress the potential consequences of anti-social behaviour. Clubs throughout the pyramid have again been contacted and reminded by the football authorities that any incidents will result in the club being sanctioned with financial penalties or potentially worse.
It goes without saying that as a club and a fanbase, we want to do everything in our power to ensure we avoid facing sanctions of this nature, at all costs.
For the 2023/24 campaign, English football authorities have introduced a series of measures to help improve the behaviour of not just supporters, but managers, players and coaches across the professional, National League system and grassroots games, as well as addressing the issue of football tragedy abuse.
New policies, procedures, and regulations will come into force from the start of the 2023/24 season, to address unacceptable conduct on the pitch, on the side-lines and in the stands, to ensure that the actions of the minority do not spoil the game for all. This builds on the work carried out throughout last season to combat dangerous and illegal fan behaviour, supported by the ‘Love Football. Protect the Game’ football-wide campaign.
The robust and collective approach which has been taken by clubs across the whole pyramid reflects just how seriously we all view this issue and the severity of the risks that come with it. The pitch must remain safe for players, managers and match officials, just as the stands should be safe for supporters.
Once again, we would like to thanks the thousands of Rotherham United who represent our town and badge in line with our core principles and values. We look forward to seeing you all for the new campaign.
📹 | Ahead of our first home game of the 2023/24 campaign, Rotherham United are reaffirming their commitment to the Love Football. Protect The Game. Campaign.
— Rotherham United FC (@RotherhamUnited) August 11, 2023
We want you to enjoy the game, but by doing so responsibly.#rufc | #ForeverTogetherForeverProud
We have a full page dedicated to providing information for First Time Fans which can be found HERE.
Check out all the key information prior to your visit in our Away Fans' Guide, HERE.
Copies of our official matchday programme The New York Way are available for £3, containing the usual columns with Chairman Tony Stewart and Manager Matt Taylor. This edition also features interviews with Georgie Kelly, Dillon Phillips and Viktor Johansson.
Rotherham United Community Sports Trust will once again be opening their GoalZone.
The entertainment facility is free to enter to supporters who are season ticket holders or have purchased tickets for the match, with pre-match entertainment provided for kids who are arriving early for the game.
The centre is now on the ground floor of the Community offices, located on the ground floor of the Eric Twigg Foods West Stand, near the Players' Entrance.
Resident club mascot Miller Bear frequently pops in to say hello on matchdays too, so come along and check it out.
The Goal Zone is open from 1:30pm on Saturday but children attending must be accompanied by an adult.
Overseas supporters will be able to WATCH this fixture by purchasing a video match pass for £10 unless selected for overseas broadcast.
UK supporters will be able to LISTEN to live commentary with audio match passes priced at £2.50.
We are committed to ensuring that Rotherham United is a place where everyone can enjoy football...
If you hear abuse of any kind whilst in and around our stadium grounds, we encourage you to report it using our anonymous mobile service.
Full information on how to report can be found HERE.
The club would like to emphasise that we operate a zero tolerance policy on discrimination of any sort. Anyone found to be in breach of this rule will receive a lifetime banning order. Any reported acts of disciplinary conducts by the club’s supporters are also highly likely to lead to formal disciplinary action by the FA under rule E20.
Anyone wishing to anonymously report discrimination or inappropriate behaviour within the ground can do so by using the following number: 07507 449121.
You can also use the Kick Out reporting app which provides users with the ability to attach video, photo and audio evidence to complaints to help support investigations into discriminatory abuse and behaviour.
The free Kick It Out app can be downloaded NOW from Google Play and the App Store.
Referee - R. Madley
Assistant Referee 1 - C. Taylor
Assistant Referee 2 - M. Stevens
Fourth Official - D. Middleton
Rotherham United are delighted to inform supporters that we have now implemented a new Disabled Supporters’ Room on-site at AESSEAL New York Stadium, which will be in operation prior to Saturday's game with Blackburn Rovers.
Going right back to when the designs of our new home were conceived, we have always strived to ensure that AESSEAL New York Stadium offers everyone the opportunity to watch the Millers in both comfort and safety and whilst our disabled facilities have come in for much praise from both home and away supporters alike over the years, we are always looking at ways in which we can improve our matchday experienced right across the board.
In conjunction with the Rotherham United Disabled Supporters’ Association, we have been able to take on board feedback from our own fans on the matters and as a result, we have been able to amend a number of our practices in line with such suggestions.
One such proposal has been to introduce a facility that our disabled fans can enjoy prior to our home games and we are delighted that this is something we are now able to offer..
Working closely with our Community Sports Trust, the Millers will now be offering access to the new room which will be located on the ground floor of the Community Sports Trust area of the stadium, next to the players entrance.
Use of the room will mean that can provide our disabled supporters with a warm and comfortable environment in which to enjoy the build-up to matches at AESSEAL New York Stadium and will be open from 1:30pm to 2:15pm.
For the latest news from RUDSA, you can follow them on twitter @OfficialRUDSA or on Facebook by searching OfficialRUDSA.
Rotherham United
Goalkeeper: Green shirts, green shorts and green socks. 
Outfield: Red and White shirts, white shorts and socks.
Blackburn Rovers
Goalkeeper: Black shirts, black shorts and black socks.
Outfield: Yellow shirts, yellow shorts and yellow socks.
Our resident club mascot Miller Bear loves meeting supporters young and old!
He'll be on-site at AESSEAL New York Stadium throughout the day and will happily post for photos and sign autographs, so please be sure to say 'hello' if you see him around.
Check out his social media on Twitter here!
Rotherham United would like to remind 2023/24 Season Ticket holders that Season Cards are ready and will need to be collected from the Red and White Shop ahead of Saturday’s first home league game at AESSEAL New York Stadium.
The club would once again like to express its gratitude to the fanbase, who have this year helped us to record numbers of Season Ticket sales and reiterate how much we are looking forward to seeing you inside AESSEAL New York Stadium for our opening home league fixture this weekend.
The only supporters that need to collect Season Ticket cards ahead of the weekend are those who are:
- New Season Ticket holders for 2023/24
- Any supporters who have moved seats for the 2023/24 season
- Any supporters who have changed age band from the 2022/23 season to the 2023/24 season
If you have renewed with us in the same seat and age band as the 2022/23 season your current card will have been updated.
Supporters who have purchased a 2023/24 Season Ticket and have not yet picked up their card will need to do so before the weekend, to ensure that the Red and White Shop and Ticket Office are able allocate their time to supporting fans on the day with any issues that may arise.
Those collecting Season Tickets will need to confirm their name and seat details when collecting their Season Ticket cards.
Rotherham United would like to remind supporters parked in the club's official car park that supporters are permitted to leave the premises up to the 85th minute of the match.
After this time the car park will be closed to all traffic until a point whereby all of our spectators have safely vacated the premises.
