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READ | KCM renew North Stand sponsorship deal

26 June 2018


READ | KCM renew North Stand sponsorship deal

26 June 2018

Sponsored by

KCM Waste Management extend sponsorship deal...

Rotherham United are delighted to announce that KCM Waste Management have signed a new three-year deal with the club, which will see their branding continue to adorn the North Stand at AESSEAL New York Stadium.

The Millers have worked closely with the Rotherham-based company since moving into their new home in 2012, with KCM’s Managing Director Phil Hickling a familiar face around the club as a result of his ongoing support activity both on and off the field.

Supporters of the club will be familiar with the KCM branding through its association with the North Stand, which has proudly carried it’s branding since the Millers moved to AESSEAL New York Stadium six years ago, whilst the company are also renowned for their waste disposal services in Rotherham and its surrounding areas.

Head of Commercial Mark Hitchens expressed his delight at the opportunity to continue to work with Phil and the staff at KCM, having enjoyed a thriving relationship over the years.

“We’re extremely happy to be continuing our long-standing affiliation with KCM Waste Management for at least another three years,” he told

“KCM were one of the first businesses to get on board and support us when we moved here to AESSEAL New York Stadium and ever since then, their backing has been unwavering.

“The partnership has been extremely successful right from the beginning and Phil and his staff have become close friends of myself and a number of officials and representatives here at the club, so we’re thrilled to have the opportunity to build on that fantastic relationship.

“Here at Rotherham United we are proud to have sponsors and partners that come from far and wide, but we are always keen to affiliate ourselves with esteemed local businesses and KCM fit that description perfectly.”

KCM’s Managing Director Phil Hickling was equally pleased to have concluded the deal, citing similar reasons for putting pen-to-paper on another three years with the Millers.

“It has been a rollercoaster ride ever since we began our association with Rotherham United but we have loved being a part of it and are really excited to sign a new deal ahead of what promises to be another equally exhilarating season in the Championship in 2018/19,” he explained.

“To have our brand associated with the Kop at AESSEAL New York Stadium has been a real honour and we’re incredibly proud to see that continue for a further three years.

“The football club is such an important part of the local community and means so much to so many people in the town, so it goes without saying that we’re thrilled to be on board again and we are looking forward to working with Mark and the rest of the team in the future.”

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