The Millers will continue to wear PUMA Technical Kit and Training Wear, having been with the Brand since the Club’s final season at Don Valley Stadium in 2011/12.
Commercial Director Steve Coakley was delighted to have tied up the deal with the internationally recognised brand, who also boast the likes of Arsenal, Borussia Dortmund and Premier League Champions, Leicester City among their portfolio of clubs and admitted he is looking forward to continuing the club’s partnership:
“The working relationship has gone from strength the strength since we signed the deal with Puma five years ago,” he told www.themillers.co.uk. "That upward trend has been mirrored within the performance of our retail operation and they've proven to be a fabulous partner. I look forward to maintaining the fantastic relationship we have with everyone at PUMA into the future.”
Ruth How, Head of UK Marketing at PUMA, echoed those sentiments and shared her pleasure at extending the deal between the two parties. “We’re delighted to be able to continue to work alongside Steve and the team at Rotherham United. We are proud of our association with Rotherham United and we have always enjoyed a fantastic working understanding with everyone at the Club.
“Looking ahead I am sure the relationship will be equally as successful and we are proud to once again be supplying the Millers with their kit for the coming seasons.”
The relationship between Rotherham United and PUMA will continue to be managed by Genesis Sports.