Millers strike new partnership...
Rotherham United are pleased to announce iPro Sport as the new club Hydration Partner for the forthcoming 2014/2015 season.
iPro will be the official supplier of isotonic drinks for the Rotherham United first team as the club prepares for their first season back in the Championship.
The deal with iPro is latest in a long line of commercial announcements this summer which has seen the Millers add several high-profile global names to their portfolio of partners.
“Throughout the close season we've worked hard to boost our off field relationships, with a number of thriving businesses coming on board who all have a proven track record of working in sport." said Commercial Director Steve Coakley.
“iPro is another perfect example of a progressive company that we're delighted to link in and forge a partnership with. They are a fast moving business whose growth over a short space of time has seen them emerge as a leading figure in this particular market.”
Like many of the Millers new partners, iPro have a proven history of working in the sporting arena. They secured the naming rights to Derby County’s stadium last year and have since forged significant partnerships in other sports including Team Raleigh Cycling and Rugby Union’s London Wasps, London Irish and Gloucester Rugby.
Leo Skagerlind, M.D of iPro said, “The new relationship with Rotherham is an important and strategic step in iPro Sport’s plans to play a part in the Football League. We believe that the association with Rotherham United demonstrates the importance to the managers, players and coaches of having a genuinely healthy product as their hydration partner.”